The media world is changing fast! 🚀
Baby Boomers, Gen X, Millennials, Gen Z, and Generation Alpha all consume news differently. Today, it’s Gen Z & Alpha who will define the rules—not Millennials or Boomers.
Traditional newsrooms that stick to old methods? ❌ They risk getting left behind.
Gen Z & Alpha want:
⚡ Fast updates
🎨 Visual content
🤝 Interactive stories
✅ Trustworthy info
At ItalyNews.it, we’re building the platform for YOU. That means:
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🎯 New formats & AI-powered personalization
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📱 Social-first storytelling
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🌍 Mobile-first design
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💬 Real conversation & engagement
As Carlo Freccero, former General Director of RAI, in a recent interview with ItalyNews.it:
“The future of media no longer belongs to those who simply follow old rules. The new generations read, consume, and interact in completely different ways. Those who do not adapt their language, format, and tools risk losing their relevance.” Read the full interview.
In line with our vision of changing journalism ✨, we wanted to give readers a “friend” 🤝 to guide them through the daily news experience ItalyNews.it creates.
That’s why we relaunched Elby 🐬 as the silent conscience of ItalyNews.it 📰💡, helping us understand what readers really need.
Here’s a thought from Elby’s Note 📝: “The future belongs to readers who expect honesty, speed, and connection. If news doesn’t speak your language or meet your world, it will be ignored. Journalism must be alive, adaptive, and inclusive.” ✨
Gen Z & Alpha aren’t just readers—they’re co-creators, critics, and participants. 💡
Engaging them today = building the journalism of tomorrow. 🌟
🚀 Riccardo Cacelli | Founder @ ItalyNews.it 💡📱